Southern Oregon’s Rogue Valley thrives on a diversity of ideas and industries from timber to trade to tourism. Current economic development includes a booming wine region, expanding medical facilities and growing retail opportunities. Low property taxes and no sales tax are pluses that attract the region to future businesses and residents.

Medford is the Rogue Valley’s largest and most diverse city, providing metropolitan amenities such as two hospitals and an international airport serviced by America West, Delta, Horizon and United airlines. But with a population of just over 70,000, the lifestyle is decidedly small town.

In the past few years, Money Magazine has listed both Medford and nearby Ashland (population 20,800) as “Top Places to Retire” citing climate, cultural life, outdoor activities and affordability.

Tourism is especially important to the Rogue Valley. The region offers cultural attractions that rival those of major cities, including world-renowned theater and art venues. Recreational opportunities abound, highlighted by the Wild and Scenic Rogue River and Crater Lake National Park.

Local Chambers of Commerce are working together to guide the region’s economic future. A strong sense of environmental stewardship, cultural awareness and know-your-neighbor friendliness all help ensure the region’s unique nature will remain unspoiled for generations to come.